STRATEGIC
PLAN 2008-2011 SUMMARY
Goal #1: The
Chorale’s financial position will be strengthened by increasing revenue and
improving financial planning.
To
assist with the annual budgeting process, the Board will establish a Financial
Planning committee. In order to increase
revenue, the Board will establish a Development Committee, which will
accomplish the following tasks:
·
Annual Fund: Review other organizations’ donor lists for
potential donors.
·
Corporate Giving: Each year, three new potential corporate
donors of $1,000 or more will be identified and courted, and one will be added
to our list of donors.
·
Record Keeping: We will expand our donor acknowledgment
program with handwritten letters, and create a tiered system for various levels
of donors.
·
Events: A Chorale Guild will be established immediately
to plan and execute a major (>$5,000) and a minor (~ $3,000) fund raising
event annually.
·
Grants: Each year, the Grants Committee will pursue new
potential grantors.
·
Endowment Fund/Planned Giving: The Board will
attempt to establish an endowment fund, and establish a program to seek memorial
and estate gifts.
Goal #2: The Boulder Chorale
will continue to evolve, adding new ensembles and modifying current structure
to better serve the Boulder community and to be as inclusive as possible.
For the 2008-09 season, all current Concert Chorale members who
pre-register, audition, and pay dues are assured re-placement. Additionally, in the 2008-09 season the
Chamber Chorale will increase to 40-60 singers.
In the 2009-10 season, The Boulder Chorale will become an umbrella
choral arts organization comprising two adult mixed choirs and a children’s
chorale. At least one concert each year
will involve the collaboration of all three ensembles.
· Children’s
Chorale: Starting immediately, the Board will begin the process of planning
recruitment, Artistic Director selection, rehearsal planning, and other
details. The Children’s Chorale will
begin in the 2009-10 season.
· Concert
Chorale: In the 2009-10 season, the Concert Chorale will become a
non-auditioned, mixed ensemble of up to 100 singers, directed by Tim
Snyder. Rehearsals will be held Monday
evenings, 7-9 p.m. at Atonement.
· Camerata: The Camerata
will be established in the 2009-10 season as an annually auditioned, mixed
ensemble of 80-100 singers, directed by Tim Snyder. Rehearsals will be held Tuesday evenings, 7-9:30 p.m. at
Atonement.
Goal #3: The
Chorale will add staff and space over the three years of the plan.
· In 2008-9,
hire a fund-raising staff person part time or on a contractual basis.
· Hire an
Executive Director with fund-raising experience to work closely with the
Development and Financial Planning Committees, and the Chorale Guild.
· Gradually
increase staff hours and funding as it is beneficial and sustainable.
· Seek advice
from organizations that offer help to non-profits.
· Expand the
office, library, and storage capacity as is needed and sustainable.